Customer Growth Grounded in Your Code
Customer growth strategies, marketing briefs, and product positioning — all derived from what your codebase can actually deliver. No guesswork, just actionable strategies.
Everything you need to grow
Six capabilities that turn your codebase into a growth engine.
Customer Growth
Conversion improvements tailored to your product's capabilities, targeting the levers most likely to move your metrics.
Marketing Briefs
Ready-to-execute briefs for campaigns, launches, and channels — grounded in what your product actually does.
Product Positioning
Data-driven positioning recommendations that highlight your competitive advantages derived from codebase analysis.
Conversion Analysis
Identify friction points and suggest experiments to improve activation, retention, and expansion revenue.
User Segment Identification
Discover underserved user segments and craft targeted growth strategies for each cohort.
Partner Discovery
Surface integration and partnership opportunities that align with your technical capabilities and market fit.
How it works
Three steps from codebase to actionable growth strategy.
Scan
Appfora ingests your codebase to understand product capabilities, integrations, and technical surface area.
Analyse
Appfora maps capabilities to market opportunities, competitor gaps, and user-need signals.
Experiment
Receive prioritised, actionable growth strategies with clear hypotheses, metrics, and execution steps.
Pick your Growth plan
Scale experiments as your product grows. Overage billed at $0.26/experiment.
Need a custom plan? View all pricing options
Frequently asked questions
A growth strategy is a structured hypothesis-driven initiative designed to improve a specific product or business metric. Each strategy includes a hypothesis, execution plan, success criteria, and suggested metrics to track.
Appfora scans your codebase to build a capability map of your product — features, integrations, data models, and API surface. It then cross-references this map with market data, competitor analysis, and growth frameworks to produce strategies uniquely suited to what your product can deliver.
Each generated experiment counts as one unit against your quota. Regenerating or refining an existing experiment does not consume additional quota. Marketing briefs and positioning reports each count as one experiment.
Absolutely. Growth works best when combined with Legal, Support, and Test. Bundle two or more pillars to unlock up to 15% off when you bundle all four.
If you go over your plan's monthly quota, additional experiments are billed at $0.26 each. There are no surprise charges — you'll see overage usage in your dashboard in real time.
Appfora performs a read-only scan of your repository. We never modify code, store raw source files, or share your code with third parties. All analysis is performed in isolated, ephemeral environments.
Better together
Combine Growth with Legal, Support, and Test for up to 15% off when you bundle all four.